These days, it can be hard to find a clothing brand with an ethos you can believe in. With social media turning to a more body-positive focus, brands need a hot second to catch up with the message. Sometimes, it’s hard to find a company that wants to help #UBU®.
8 Apparel, a soon to be launched athleisure brand, have designed their range with you in mind. Their core message is “#UBU®”, focusing on sharing clothes which keep you comfortable wherever you are. Whether you’re smashing it out in the gym, or casually completing chores, the 8 Apparel range is for you.
“#UBU” is pronounced you-be-you.
Once 8 Apparel launch their first collection, I’ll share a wider look at each piece with you. For now, enjoy these sneak peeks into what’s to come.
Their social media pages will focus on sharing body positivity, inclusivity and so much more. Once you receive your #UBU® items, feel free to use the hashtag to share your thoughts.